European Athletics Partner and Preferred Supplier Conica is proud to announce the launch of its sports flooring brochure, marking a transformative step in enhancing its communication strategies.
Prior to the conceptualization of this project, Conica engaged in extensive consultations with external stakeholders.
The objective was to gather diverse perspectives, wishes, and requirements for a new brochure. Recognizing the challenges posed by maintaining multiple brochures, Conica sought a more user-friendly and unified approach.
Key Highlights of the New Brochure
Conica has introduced a singular, comprehensive brochure that consolidates all sports flooring offerings, including running tracks, activity tracks, multipurpose fields, tennis courts, and indoor halls.
This strategic consolidation simplifies navigation.
In addition to its functionality, Conica addressed the aesthetic aspect of the brochure: the new design is modern and vibrant, and aligns seamlessly with the evolving corporate identity and corporate design. Fresh colour schemes, captivating photos, and engaging content breathe new life into Conica’s storytelling.
Conica has crafted a brochure that ‘speaks’ to everyone and valuable insights are now accessible to installers, architects, municipalities, associations, and other influential stakeholders in the market.
Global Accessibility
The brochure is currently available as an E-pdf via the Conica website in English and available here.
In the coming months, Conica is committed to developing additional language versions, so ensuring a wider global audience can benefit from the wealth of information it offers.
“The launch of our new sports flooring brochure is not just a step forward, it’s a leap toward a more user-centric and engaging experience,“ commented Julio Fernando Fadel, Head of Global Marketing and Communication.
“By consolidating our offerings into one comprehensive brochure, we aim to simplify and enrich the information access for our diverse audience. The modern design reflects our commitment to innovation and excellence, setting the tone for our evolving brand identity. We invite our global community to explore the brochure, as it unfolds a new chapter in CONICA’s journey.”