It is always smiling, loves the history of the Eternal City and has been named Ludo.
We are talking about the mascot of the Roma 2024 European Athletics Championships. The name Ludo was chosen by athletics fans across Europe by participating in the social competition on the official Roma 2024 Instagram and X (formerly Twitter) channels.
The final choice of the name was made from among four options and Ludo was preferred over Urbe, Astra and Flavio.
The name Ludo fits perfectly with the profile of the mascot, inspired by the traditions of Rome and its most famous monument, the Colosseum.
The Ludi in fact, were public games organised by the Roman Empire to entertain people and were scheduled for festivals in the calendar of Ancient Rome. The 'Ludi Magni' were dedicated to the Roman god Jupiter and were inaugurated by King Tarquinius Priscus.
In the Latin language, the word 'ludus' means play and fun, which will match the spirit of the mascot, ready to entertain people at the Foro Italico Park, where the Roma 2024 European Athletics Championships will take place from June 7-12. Tickets are on sale here.
Ludo is looking forward to discovering city of Rome and to having fun with athletics fans at the Foro Italico Park in June.
It will interact with athletes in the competition arena and entertain the public in the stands as well as in the Fan Village, which will be set up outside the Olympic Stadium.
